(SRN NEWS) – The popular brand of beer outraged the American public in 2023 when it partnered with a transgender influencer to push the product. The backlash cost Bud Light nearly 30% of its sales and prompted the firing of three top executives. Now a former Aneisser-Busch manager tells Fox News that the brand […]
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Bud Light still hasn’t recovered from a big blunder
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(SRN NEWS) – The popular brand of beer outraged the American public in 2023 when it partnered with a transgender influencer to push the product.
The backlash cost Bud Light nearly 30% of its sales and prompted the firing of three top executives.
Now a former Aneisser-Busch manager tells Fox News that the brand still hasn’t recovered entirely.
Anson Frericks says the problem is that a lot of customers have quit the beer forever and new customers are slow to adopt it.