( ) -q-24- UNDATED (Correspondent Jeremy House) “reviews or testimonials.” A federal rule banning fake online reviews is now in effect. [CutID: <Cuts> FTC-FAKE-REVIEWS-house-q-TUEam.mp3 Time: 24s Title: FTC-FAKE-REVIEWS-house-q-TUEam Out-cue: reviews or testimonials] TAG: Correspondent Jeremy House reporting. —————————— VERBATIM: The Federal Trade Commission issued the final rule in August banning the sale or purchase of […]
Audio
FTC’s rule banning fake online reviews goes into effect
( ) -q-24- UNDATED (Correspondent Jeremy House) “reviews or testimonials.”
A federal rule banning fake online reviews is now in effect.
[CutID: <Cuts> FTC-FAKE-REVIEWS-house-q-TUEam.mp3
Time: 24s
Title: FTC-FAKE-REVIEWS-house-q-TUEam
Out-cue: reviews or testimonials]
TAG: Correspondent Jeremy House reporting.
——————————
VERBATIM: The Federal Trade Commission issued the final rule in August banning the sale or purchase of online reviews. It allows the agency to seek civil penalties against knowing violators. The rule bans reviews and testimonials attributed to people who don’t exist or are generated by aritificial intelligence. It also bans businesses from creating or selling reviews or testimonials.